CASE STUDY
Tennant Company

Reps that close deals in the room.

How Tennant Company swapped an Excel-bound quoting process for a mobile-first app their reps can close deals on, in the room with the customer.

60+ min
Quote prep before
1–2 min
Avg. quote prep time
Tennant Company
Industry
Industrial cleaning equipment, manufacturing & distribution
Scale
150+ entities worldwide
Region
Substantial ANZ field sales operation
Stack
Glide · iPad-first · CRM integration · Approval routing
The problem

Their frontline sales process was being held together by a spreadsheet.

For a company that had invested heavily in enterprise software, Tennant's quoting process ran entirely on Excel. For a field sales team, that created a cascade of daily limitations.

  • Quotes took up to an hour to prepare and required a desk
  • No version control meant reps worked from outdated price books without knowing it
  • No stock visibility meant reps quoted equipment that may not have been available
  • No discount approval structure, no guardrails, no audit trail
  • No pipeline tracking, no visibility on quotes sent, converted, or stalled
Jye Jones

The team at Incredible made it effortless for us to build a new Quoting Tool from the ground up. They guided us through a clear and simple process, delivering a template that's easy for our sales team to use. True to their name, the result is absolutely incredible.

Jye Jones
National Service Manager, Tennant Company
The solution

A mobile-first quoting app, built on Glide, connected to the systems they already had.

Field reps now build and send a complete quote on an iPad while still sitting with the customer. The app surfaces live pricing and current stock. Discount thresholds are built into the workflow, automatically routing to a manager for approval when margins are exceeded. Every quote is tracked from creation through to close.

1
Live pricing & stock

Pulled from the source of truth, no more outdated price books.

2
Built-in approvals

Discount thresholds trigger automatic routing to managers, in seconds not days.

3
End-to-end pipeline tracking

Every quote tracked from creation to close.

The impact

The shift was not just operational.
It changed the nature of the sales conversation entirely.

Reps close in the room

No more returning to the office to prepare quotes. The sales conversation now ends with a decision, not a follow-up.

Managers have pipeline visibility

Real-time insight into discount activity and deal health that never existed before.

Referred another client

Directly off the back of this project, citing the outcome as proof of what was possible.

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